Rome, Friday 7 February 2014 at the Italian-Lithuanian Chamber of Commerce
The opening of the meeting on the “ Export Tool-Kit ” project was entrusted to a brief greeting by the President of the Italian-Lithuanian Chamber of Commerce Dr. Ieva Gaizutyte, who then presented the main speakers of the day.
Dr. Marco Pozzoli, Secretary General Section Mixed Chambers Unioncamere, opened the conference by introducing the “ Export Tool-Kit ” project promoted by Unioncamere and aimed at the internationalization of Italian companies, an initiative that provides for cooperation between the three Italian-Lithuanian, Italian-Bosnian and Italian-Eastern Chambers of Commerce, in order to guarantee an assistance service to Italian companies that want to expand their market in Lithuania, Bosnia Herzegovina and Poland. Finally, the Secretary General underlined the importance of the protection of intellectual and industrial property rights in increasing the value of companies.
The second speech was made by the President of the Italian-Eastern Chambers of Commerce, Antonio Barile, who, recalling the longevity of the Chamber, motivated the choice to represent Poland here as its market has shown an openness and a keen interest in made in Italy , especially in the agri-food sector.
The word was then passed to the lawyer. Elio De Tullio, from the De Tullio studio & amp; Partners-Intellectual Property Attorneys, who illustrated the “ Export Tool-Kit ” project – a series of tools and operational materials for companies preparing to enter the Bosnian, Polish and Lithuanian market – and the its ability to cover the entire Italian territory in a homogeneous way as the three mixed Chambers involved are based in Bari, Rome and Ravenna.
The lawyer subsequently illustrated the figure of the Temporary Follow-up Manager , envisaged by the Unioncamere project, and aimed at covering a practical-operational phase of uncertainty for companies when they move towards new markets. In particular, the assistance of the manager, conceived with a duration of fifteen days, subsequently extended to thirty, is aimed at allowing a more effective and safer internationalization of companies. The assistance of the TMF has been assigned to three historic companies, each of which is an example in Europe of the Italian entrepreneurial reality, respectively, of Southern, Central and Northern Italy.
The lawyer also stressed the need to reconcile the action of the three mixed chambers that took part in the meeting with the Italian Chamber of Commerce to link the information and operational materials available to them with the support offered by the WorldPass network , another Unioncamere project to assist businesses in critical sectors such as tax and customs.
Finally, the lawyer reported the data of the recent study called “IP Contribution Study”, published in October 2013 by the European Commission, aimed at analyzing the contribution of companies to the intensive exploitation of intellectual property rights – ie those engaged in a “use of intellectual property for each worker employed ”above average – to the European economy in terms of increased gross domestic product, jobs, well-being and international competitiveness. This analysis is representative of the importance for companies of programming in the preliminary phase for entering foreign markets.
Subsequently, Dr. Alessandra Barnaba, Director of the Italian-Eastern Chamber of Commerce intervened, exposing the current favorable situation for Italian companies that want to expand their business in Poland, due to an economic, political and social rebirth of the country, which has led to a consistent demand for high-level Italian products, including organic ones, by Polish consumers.
The penultimate report was entrusted to Dr. Marina Vicini, Director of the Italian-Bosnian Chamber of Commerce, who exposed the geographical, economic and social reality of Bosnia and Herzegovina and the natural and industrial resources of the country. The exit from the conflict would in fact open the way for a race to invest in the reconstruction of infrastructures, as well as a growing demand for services; furthermore, a process of regulatory simplification is underway concerning the procedures for setting up companies in loco . Bosnia and Herzegovina, therefore, would be a territory with numerous potentials, capable of supporting and welcoming investors from the European Union, also thanks to the bilateral agreements entered into with it.
The last intervention was the responsibility of Dr. Ugo Meucci, Secretary General of the Chamber